Web Design: Tools of the Trade-Our Favorites (to help you save time)

Your business website is the hub for everything you have to offer. An all-in-one center of sorts—it’s where visitors find out about your services or products as well as an opportunity to contact you. Besides its aesthetics, you want to make sure your site is easy to find, simple to navigate, and accessible to all. […]

Sites with a Strong Sense of Authenticity 

More and more businesses are becoming more authentic, and we love it! Websites seem to be gaining more sense of place and who we are.  When businesses do this, we get a sneak peek at the personalities behind the brand.  So many websites are featuring photographs of locales on their homepages. “About” pages are calling […]

15 Must-Haves for an Effective Website

See the full article here. Appeared in AMERICAN QUILT RETAILER June 2022 Your website is the most efficient marketing tool. It serves your customers 24 hours a day, 7 days a week. Every year sees many changes in the world of websites. As a business owner, it is hard to stay on top of trends. […]

Customer Case Studies Give Graphic Designer Competitive Edge

READ THE CASE STUDY ABOUT HOW CASE STUDIES HELPED MY BUSINESS SEE THE FULL CASE STUDY HERE “It was all so easy.” That’s how Amy Pierquet of Waterfront Graphic Design describes the process of creating not one but four customer case studies. She worked with freelance writer Katie Corbett, K. Corbett Communications. Amy had previously […]

The Top Things Missing from your Website Are Hurting Your ROI

You spent money on your website, is it really working for you? There are certain ‘must-haves’ that may be missing from your site. If they are, you could be turning away prospective clients and sales, and hurting your ROI. Here are the top things that you need to make sure your site has: Your Brand […]

Your Website Could be Driving Your Customers Away! How? Let’s Count the Ways!

1. Outdated Design – It’s important to understand the impact your website will have on your business revenue! First impressions are powerful.  An outdated website layout gives your audience the idea that your business is old or neglected. They may assume that your business is slow, or wonder if you have closed your doors completely. […]

5 Things You Need to Know Before Building a Site

What’s the plan, Stan?  Before you begin your site, it is crucial to know exactly what you want to achieve. Answering these questions will help you develop that plan. What is the ultimate goal that you want your visitor to do? (e.g., book a discovery call, buy your product) What flow do you want the […]

Laura Paisley Beck – Wa’am Writes

Last year Waterfront Graphic Design celebrated its 20th year in business. We offered a giveaway with many of our favorite businesses. Not sure how to top that, we came up with the idea of supporting all the amazing businesses we know by featuring them in our blog and social media. Our series on Must Know Businesses was […]

My Favorite Web Hosting and Why

What is website hosting? Website hosting services are basically the “plot” of “Internet land” that your website sits on. You can think of these hosting services as the landlords that put up your site, and keep it backed up and running so your visitors can access and see it whenever they type in your URL. […]

What’s the Big Deal About Mobile-First Design?

Yeah, Mobile-First design— it’s kind of a big deal. Kind of a really big deal. The number of users searching on mobile phones is continuing to rise. By 2025, that number is expected to jump to 72.5%! So, it makes sense that it is important to set up the user experience and design of the website […]